NuudiLuxe™ Tan Extending Oil with Cell Plump™

Close-up of human skin with glow from  Nuudiluxe with cell plump technology

Explore NuudiLuxe™ our tan extending oil with Cell Plump™ Technology

NuudiLuxe™ is a lightweight, fast-absorbing tan-extending oil designed to deeply hydrate and support skin health while enhancing the longevity of sunless results. Powered by Cell Plump™ Technology, this luxury oil delivers sustained hydration throughout the day without heaviness or residue, leaving skin supple, smooth, and radiant.

Developed as a versatile base, NuudiLuxe™ can be white-labeled as is or customized with fragrance and oil-soluble actives to create a distinctive, on-brand story. It’s an ideal companion product for self-tan customers — a daily-use essential they’ll reach for long after application, reinforcing routine, loyalty, and repeat purchase.

Add your custom fragrance or oil soluble actives to NuudiLuxe for a unique point of view.

  • NuudiLuxe™ is a lightweight, fast-absorbing tan-extending body oil developed as a market-ready base for self-tan and sunless brands. It is designed to deeply hydrate skin, support barrier health, and help extend the appearance of sunless color through daily use.

  • Sunless color fades more quickly when skin becomes dry or compromised. NuudiLuxe™ helps maintain hydration and barrier integrity, which supports more even fade and longer-lasting results. By nourishing the skin daily, the oil helps preserve the appearance of color without altering or deepening shade.

  • Yes. NuudiLuxe™ is formulated to be self-tan compatible and is designed specifically for brands in the sunless category. It supports hydration without disrupting DHA development, making it ideal for post-tan maintenance and daily use between applications.

  • Unlike heavy or occlusive oils, NuudiLuxe™ is designed to absorb quickly and deliver sustained hydration throughout the day. Its lightweight sensory profile supports daily use, making it ideal for self-tan customers who want hydration without greasiness or interference with color.

  • No. NuudiLuxe™ is a tan-extending and skin-nourishing oil, not a self-tanner. It is designed to complement sunless products by supporting skin health and improving the longevity of existing color.

  • NuudiLuxe™ is ideal for:

    • self-tan and sunless brands

    • clean or skin-first beauty brands

    • brands looking to expand into tan maintenance or post-tan care

    • brands seeking a high-margin, daily-use companion product

  • Yes. NuudiLuxe™ is designed for daily application, even when customers are not actively tanning. This supports repeat use, increases product lifetime value, and helps brands stay present in the customer’s routine beyond tanning days.

  • Yes. NuudiLuxe™ is developed with clean tanning and skin-health principles in mind, focusing on hydration, barrier support, and compatibility with sunless systems rather than heavy masking or cosmetic shortcuts.

  • Tan-extending oils:

    • increase average order value

    • encourage daily product use

    • reduce premature fade complaints

    • support repeat purchase and loyalty

    NuudiLuxe™ allows brands to offer a luxury, functional add-on that self-tan customers genuinely use and love.

  • Brands can engage with Beach Babe Labs to explore white-label options or discuss customization pathways. Each project begins with alignment on brand goals, positioning, and production readiness.

Start a Sunless Manufacturing Conversation

Beach Babe Labs works with beauty brands exploring self-tan and sunless product manufacturing at a commercial scale. If you are preparing to launch, expand, or refine a sunless product, we invite you to reach out.

Our goal is to understand fit early and determine whether our formulation systems and manufacturing pathways align with your needs.